Package design & AR filter l Plan International Sweden
Plan International Sweden is a part of the global childrens rights organisation Plan International. They work on behalf of children and they have a special focus on young girls. For the International period day on may 28th, they needed help with elaborating their existing campaign #BlodigtAllvar. The campaign is based on five important points that illustrates how life and health affects girls around the world when they get their first period. Under the hashtag #BlodigtAllvar they invite people to spread the word about these five points and Plan Internationals work. To help spread the word Plan International Sweden invites people to paint one dot on each nail – to symbolize the five important points.
Via Manifest PR I helped them with package design, influencer letter layout and I created their own AR filter.Click the third picture to get to the AR filter.